Gretchen Andsager
With my background in journalism, I have a good eye for creating digital PR campaigns deserving of news coverage. My news experience led me to report on everything from serious stories to fluffy pieces. Because of that, I am an incredibly strong writer who can bring any topic to life.
Connect with me on social!
How I Spend My Free Time
I am part of an ultimate frisbee group that plays year-round (Chicago winters have nothing on us!). I also sing and would love to someday write songs like Taylor Swift. Most importantly, I am a self-proclaimed cat lady. A good day = tea, my cat, and a book.
As a Content Strategist, I get to turn all my creative ideas into reality to help drum up recognition for our clients. In a way, it’s like creating news, which is nice since I came from the TV news world!
Fun Facts About Me
The best class I ever took was surfing. It was for my PE credit at Pepperdine University, and I loved every moment of it. In 2017 I decided to run a half marathon and said I’d never do it again. A few years later I ran another one (lesson learned: never say never). I also recently attempted ice climbing because why not?
My brother and I are no longer allowed to quote Pirates of the Caribbean when it’s playing because we know too many of the lines.
My Recent Blog Posts
- Why You Should Use an Integrated Digital Marketing Agency
SEO, PPC, and Digital PR are all powerful on their own, but an integrated digital marketing agency can use all three together to streamline your strategy and elevate results. - What do Local TV Journalists Do? Behind the Scenes of a Newsroom
Dive into the world of TV news. Learn how newsrooms are structured, who to send pitches to, and the ideal timing to increase your chances of earning coverage. - How to Make Your Digital PR Campaign Stand Out in a Saturated Field
As the Digital PR field gets more crowded, it can be tougher to earn high-quality placements. Here are five tips for leveling up your campaigns and making them stand out in this ever-growing field.