As Director of Paid Media at Digital Third Coast, I work with our paid search team to improve our internal process and streamline operations.
I also work with our paid search clients to improve results while ensuring these results are aligned with our client’s goals.
3 facts most people don't know about me
I studied linguistics and Derrida at Oxford.
I had a very enjoyable dinner with Peter Weller a few years ago.
I used to play in a rock band.
What do you do when you're not at DTC?
I read, work out, write, play and listen to music.
I’ve been working in paid search since 2006 and what I really love about my job is the human insight I gain by sifting through results – understanding how people search for answers to their questions and learning how to elicit the desired response can feel magical.