Content Marketing Agency Chicago

Elevate your digital visibility and stand out online with user-focused content designed to rank.

Content Marketing for Chicago & Beyond

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DTC’s SEO Content Strategy Services are rooted in a long-term and audience-focused approach. We believe that content strategy is the key to SEO success, ensuring that your content not only resonates with your target audience but also ranks effectively. Without a clear strategy, content efforts can become disjointed and ineffective, wasting valuable time and resources.

Google’s Helpful Content Update prioritizes user satisfaction and relevance over traditional SEO tactics, so our approach focuses on a user-focused content strategy, keyword analysis, high-quality content creation, continuous evaluation, and alignment with Google’s E-A-T standards.

We also emphasize technical SEO and the revival of existing content. We encourage active client involvement and collaboration to establish your brand as a thought leader in your industry. With our comprehensive strategy, your content can align perfectly with Google’s evolving standards and work cohesively to drive relevant traffic and conversions.

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Content Development and Optimization

Good content can help bridge the gap between your brand and your audience. As one of the top content marketing agencies in Chicago, we know how to make content an integral part of your marketing plan. Our content creation and optimization services can include the following:

Blog Content: We create engaging and SEO-friendly blog posts to establish your authority, answer questions, and boost backlinks.

Service Page Content: Our compelling service page content targets your audience, encouraging action and providing information.

Link Building Content: We generate link-worthy content for off-site SEO through digital PR services.

Infographics & Visuals: We design eye-catching visuals to simplify complex information for easy sharing.

Video Content: We optimize video scripts for SEO and can connect you with a suitable video production company if need be!

E-Books and Guides: We research, write, and design authoritative e-books and guides to showcase your expertise.


Content Promotion

We produce original, data-driven stories that earn media attention – and that earns Google’s attention.  Our educated team of content marketers has consistently built and promoted content campaigns that have been featured in the most sought-after publications such as Forbes, New York Times, The Washington Post, Bloomberg and hundreds of others.

Our agency’s content success is in part driven by a finely-tuned media outreach process. We begin by meticulously curating journalist and influencer lists, ensuring your content reaches the right audience for impactful coverage and relevant backlinks. Our strength lies in crafting personalized pitches that stand out amidst the competition, capturing journalists’ attention. Timing is crucial, and we use data-backed insights and newsjacking techniques to deliver pitches at the opportune moments.

Building and nurturing relationships is central to our approach, increasing the likelihood of coverage. We leave no stone unturned, meticulously tracking brand mentions and links and providing you with detailed reports. With our team of former journalists at the helm, we have a proven track record of securing widespread coverage and high Domain Authority (DA) backlinks for our clients. Trust our outreach team to elevate your content to success.

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Content Reporting

Our agency prioritizes transparent reporting and effective communication in our SEO campaigns. We provide tailored monthly reports using tools like Looker Studio, consolidating data from various sources, including Google Analytics 4, Semrush, and Google Search Console.

These reports are fully customizable, focusing on metrics that matter to your business. Our comprehensive format covers monthly recaps, results achieved, upcoming strategies, industry trends, and actionable recommendations. We track vital metrics like organic traffic, keyword rankings, conversion rates, and more. Our dedicated account managers, and experienced SEO professionals, ensure personalized support through meetings, email updates, and direct communication channels. Your success is our top priority.

Content Marketing Services Pricing

Viewing content as an investment in both your website, brand, and overall digital marketing strategy is crucial. Exceptional content has the power to distinguish you from competitors and attract new customers.

Recognizing that content requirements differ across industries, we initiate the process by conducting a comprehensive audit of your existing content. This helps us determine the quality and quantity of content necessary to make a measurable difference to your campaign.

Benefits of a Content Marketing Strategy

Increased Brand Awareness

Creating and sharing valuable content helps you reach a wider audience and raise brand awareness. When people find your content informative and engaging, they are more likely to remember your brand and what it offers.

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Improved Customer Engagement

High-quality content can engage your audience and foster a sense of community around your brand. It encourages discussions, comments, and sharing, which can lead to deeper connections with your customers.

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Establishing Authority & Credibility

By consistently producing relevant and informative content, you can position your brand as an industry expert and educate your audience about your products and services. This helps build trust and credibility among your target audience, making them more likely to choose your brand over your competitors.

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Increase Organic Traffic & Leads

Search engines favor fresh, high-quality content that matches the searcher’s intent. Aimlessly creating content without much value can be a big waste of time. Creating content that matches user intent has a big impact on your search engine rankings, which increase organic traffic and ultimately sales.

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Cost-Effective Marketing

Creating content may require an initial investment, but once it’s published, it can continue to attract and engage audiences over time without incurring additional costs. Many of our content pieces passively earn backlinks and drive traffic for many years. In the long term, the ROI on good content is unbeatable.

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Measurable Results

With tools like Looker Studio & GA4 (link to reporting page), we can track the performance of your content marketing efforts. Traffic, backlinks, and conversions are some of the main KPIs. Knowing what is working vs not working is super important to overall results.

Why Clients Love Working With Us

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“They were excellent and fully immersed themselves in our mission.”

“They gave us a lot of time to really look at and reflect on what our voice was and where we wanted to go. They were not only committed but instrumental in giving us guidance beyond the scope of the project. It helped us in our design and website communication, as well as tying that website information to our SEO project and looking at how we’re measuring.”

Jeff Infusino, President, Camp One Step


Lyndsey Maddox

Chief Executive Officer

Email Lyndsey. Find out how we can help.

Work with DTC

  • Or call us at (773) 904-2700

    Lyndsey will get in touch with you as soon as possible.