Digital Marketing for Ecommerce Companies

The world shops online. Struggling to cut through the competition for customers? We’ll help your dream customer find you!

Digital Marketing Services for Ecommerce Companies

More people are shopping online than ever before, so in the competitive ecommerce world, staying ahead of your competition is crucial. We specialize in empowering ecommerce businesses to connect with a broader audience by leveraging industry-leading tactics. 

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Conquer organic search with adaptive content and SEO strategies that make your website helpful, authoritative, and high-ranking. For faster results, our tailored paid search strategies are designed to precisely position your product in front of the right audience searching for the right keywords at the right time and make the sale. 

See how our digital marketing approach will transform your online presence and take your ecommerce business to the next level.

Your Challenges, Our Solutions

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  • Finding and retaining customers
  • Seasonal fluctuations 
  • User experience (UX)
  • Measuring ROI  
  • Dynamic customer behavior 
  • Balancing organic and paid strategies  
  • Budget 
  • Competition 
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  • Position your products in front of customers who are ready to buy 
  • Adaptable strategies that consider seasonal trends 
  • Technical website audits & optimizations 
  • Thorough & transparent reporting
  • Data-driven insights to learn where customers are falling out of the funnel
  • Strategies that complement, instead of compete 
  • Customizable plans
  • Award-winning strategies to help you stand out

Our Digital Marketing Solutions for Ecommerce Clients


Finding and retaining customers

At DTC, we employ a targeted approach that will get your business in front of customers who are ready to buy. We’ll create an adaptive on-site strategy to make sure your website is tailor-made to your audience’s needs — from navigation and helpful information to authoritative content. When it comes to pay-per-click ads, we’ll help your ecommerce campaigns maximize ROI with extensive audience research and A/B testing so your ads reach the best-targeted audience possible (and avoid the wrong audience). 


Seasonal fluctuations

Ecommerce operates 24/7 but seasonal fluctuations are hard to avoid. We adapt your strategy to make sure you’re aggressive when you need to be and pull back when it makes sense to get the most out of your digital marketing budget.


User experience challenges

We think like a customer to make sure their questions are answered and their needs are met. We consider every avenue they may be shopping on and make sure your website works where they are.


Measuring ROI

We get it. Any investment is a big decision. We show you just how your digital marketing budget is making a difference in your bottom line. Once we understand your unique ecommerce goals, we’ll identify the most meaningful conversions to track and provide context along the way. You don’t want to just pay for “clicks,” we’ll make sure you’re seeing the value from every campaign. 


Dynamic customer behavior

Customers can be erratic, and the platforms used to track their online behavior can feel overwhelming. But tracking your customers and understanding where they have hiccups can be key to your ecommerce sales funnel. Let us navigate the buyer’s journey, set up tracking, and monitor what is and isn’t working with your digital marketing strategy.


Balancing organic and paid strategies

We do it all. That means we think collaboratively about how paid and organic strategies can work together to complement each other. We’ll take the time to understand your immediate ecommerce needs.



We collaborate with ecommerce businesses of all sizes to craft tailored strategies aligned with their goals and budgetary considerations. Believe it or not, agencies can be more cost-effective than in-house marketers. We’ll show you how.
[Blog: SEO Agency vs. In-House SEO: Which is Right for You?]


Intense competition

We are the premier agency when it comes to helping ecommerce companies stand out amongst the competition. We offer a unique blend of expertise, innovation, and commitment to client success. With years of experience in the ecommerce space, we understand the challenges and opportunities that online retailers face in today’s competitive marketplace. Let us be your trusted partner and help you thrive in today’s competitive ecommerce landscape.

Our Digital Marketing Services for Ecommerce Companies

Our SEO, PPC, and digital PR strategies are powerful tools that can significantly enhance your ecommerce company’s digital visibility and help you attract new customers.

Together, these three components create a cohesive digital marketing strategy that maximizes reach, engages audiences, and drives conversions. We work together to build a digital marketing strategy that best suits your immediate needs and long-term goals. Let’s get started!


Our team of SEO experts takes a comprehensive approach to search engine optimization. We perform site audits, keyword research, content strategy & development, and link-building services to boost your online presence. 

Digital PR

Our online PR strategy will be tailored to meet the needs of your business and industry. We create originally researched content that answers your customers’ questions and builds your brand’s voice and credibility in the eyes of Google.

Paid Media

Our paid media experts optimize your budget through thorough audience research, targeted messaging, and keyword optimization. We create custom measurement plans, empowering you to make data-driven decisions about your paid media accounts.

Why Digital Marketing Matters for Ecommerce

Digital marketing is essential for ecommerce websites in today’s digital world. Our strategies will enable you to effectively reach and engage with your target audience and drive traffic, conversions, and revenue.

With increasing competition in the online space, our award-winning ecommerce SEO, PPC, and digital PR will help you stand out, attract customers, and achieve sustainable growth.

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SEO for Ecommerce Websites

With consumers turning to the internet as their primary source for product research and purchasing decisions, you need a website that stands out. Our Chicago ecommerce SEO company has a proven track record of making a measurable difference for clients.

Our SEO services for ecommerce websites start with a technical audit. From there we’ll optimize your site for maximum visibility, traffic, and conversions. Our comprehensive approach, transparent reporting, and ongoing optimization ensure that your ecommerce website not only ranks higher in search engine results but also delivers tangible results that propel your business to the next level.

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Digital PR for Ecommerce Companies

Our industry-leading content marketing and link building strategies are highly effective for ecommerce clients. We have a team of former journalists who create quality content that leverages your expertise and catches the attention of national media, earning you brand mentions and high-quality backlinks.

Digital PR supports your overall SEO efforts, helping you earn trust and credibility in the eyes of Google and customers.

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Ecommerce PPC Agency Offerings

Let our paid search team help you hyper-target your company’s message to a strategic audience. We help you get your product in front of customers ready to make a purchase and don’t waste our time with people who aren’t interested. 

We know there is serious competition to make your product stand out, so it’s crucial that your ads are targeted and strategic. That’s why you need us. We connect your product to the right person at the right time. Let us help you overcome the digital barriers between you and your customers. Find. Convert. Repeat.

Ready to Work With an Ecommerce Digital Marketing Agency?

DTC Team

Schedule a free consultation with our team to kickstart your journey toward an optimized and high-performing website while taking your digital marketing strategy to the next level.

During this complimentary session, we’ll delve into your specific business goals, current online challenges, and aspirations.

Our seasoned professionals will provide tailored insights, offering a roadmap for potential strategies to help you meet your marketing goals.

We’re among the best digital marketing and SEO agencies for ecommerce companies, let’s connect.

Case Studies: Real Ecommerce Clients, Real Results

Retailer Sees Incredible 653% Spike in Revenue from Bing with Ads


Introduction of paid advertisements on Bing produced impressive brand lift and increased ecommerce sales over two quarters.

Unprecedented Website Performance for B2C Niche Company


Technical SEO work improved user experience and website performance, producing unprecedentedly high Core Web Vitals scores.


Lyndsey Maddox

Chief Executive Officer

Email Lyndsey. Find out how we can help.

Work with DTC

  • Or call us at (773) 904-2700

    Lyndsey will get in touch with you as soon as possible.