Why Inbound Marketing?
This isn’t just about maintaining a blog. At DTC, we lead highly-strategic inbound campaigns that turn leads into customers.
What makes us different? We integrate our campaigns with rigorous SEO analysis, giving us the insight and agility needed to achieve our clients’ most ambitious goals.
Why great content isn’t enough
If you invest in a bunch of content that never gets in front of customers, does it really exist? Yes it does… but your money up and vanished. You need consistent, qualified traffic to get any kind of return on an inbound investment. That’s why we insist on doing comprehensive SEO work alongside any inbound campaign.
How analysis drives strategy
We’re constantly studying how your prospects articulate their searches, how they engage with on-site content and which ones become customers. This constant analysis allows us to be nimble and make adjustments to how you perform in search and how we engage people when they hit your site.
How closed-loop marketing works
Closed-loop marketing is about uncompromising data collection. In order to be smart, efficient marketers, we need to know the whole story every time a potential customer becomes an actual customer (or fails to become one). So we track everything. We follow each visitor and study their engagement with your site and content, helping us understand what influences their journey.