Local Search

Your business is local. The local search dilemma is universal.

Reach out

Local Search

Win with Google My Business

Everyone wants more customers, leads and phone calls.  We leverage Google’s local search platform (Google My Business) to make a big sales impact for businesses.  Whether you have one location or 100, we can help bring your local search visibility to life and more customers to your door.

What’s important to Google in local search?

Google considers five major ranking factors when it comes to your local SEO visibility:

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    Location

    Your location is static so you can’t change much about that, but it’s indicative of where you rank.

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    Listing

    The information you provide in your listing is critical. Too little info and Google doesn’t know what you’re about. Too much info and you can be dinged for spammy tactics.

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    Reviews

    Reviews are very important both for customers and Google to get a sense for what you are about, but also the more reviews you have, the higher you rank in the local results, and the wider the radius.

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    Citations/Links

    Mentions and links to your business increase your popularity in Google’s eyes. Unlike SEO, you don’t need too many, but you should focus on the relevant ones.

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    Local landing pages

    Google wants to see your keywords on the page, clean URL’s, fast page load speeds, and other key signals. Optimizing your local landing page is a fundamental part of ranking well.

Our process

  • Claiming and optimizing – We start by claiming and optimizing your Google My Business listing. We keep up with all the latest changes that need to be made. This ensures that you are communicating the proper signals to Google.
  • Review Strategy – We setup a review strategy to encourage your customers to review you on Google, Yelp, or any other major source of traffic. Our review strategy helps you get more of the reviews you want, and less of the ones you don’t.
  • Local citations – We identify and submit your business information in all important local citation sources that impact your local rankings. These are usually local directories, resource sites and other local publications.
  • SEO best practices – We’ve been doing SEO for over 12 years and follow SEO best practices. The same principles that apply to SEO optimization also apply to local search landing pages. Things like keyword optimization, page load speed, and other technical SEO factors are important to your local rankings.

 

Reporting

  • Separate local traffic out from your organic traffic so that you know how much local traffic you’re getting and what impact it’s having on your business.
  • How many leads and phone calls you’re getting from your local SEO initiatives.
  • A reporting dashboard with all the important metrics in one place.
  • Local rank tracking

Check out our other services

Learn more about these ROI-focused strategies below.

  • Link Building

    You can get average links or you can work with us and get high authority links. Which would you choose?

    Learn more
  • Local Search

    Leverage "Google My Business" to take your local organic traffic to the next level.

    Learn more
  • Inbound Marketing

    Attract and convert more customers with a full scale Inbound Marketing campaign that delivers more leads to your business.

    Learn more
  • Content Marketing

    Our targeted, growth-focused content marketing strategy involves crafting content to match your brand voice while keeping technical SEO considerations in mind.

    Learn more
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Lyndsey Maddox

Director of Business Development
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Email Lyndsey. Find out how we can help.

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Or call us at (773) 904-2700