You may have heard about accelerated mobile pages — AMP for short — recently and wondered if it was right for your website. AMP pages are definitely not for everyone, so today we’ll help answer your questions and describe who makes (or doesn’t make) a good candidate for AMP.
This math for marketers guide gives quick and useful definitions for basic marketing principles, Google Analytics, pay-per-click strategies, testing and probability topics and social media. Be sure to bookmark this page — there's a lot here.
Universities are some of our favorite SEO clients because they bring a wealth of knowledge and resources to the table. From professors to doctors to artists, universities host a wide range of subject matter experts from which we can help build a formidable organic presence online.
We’ve all heard the saying “time is money.” This is especially true when it comes to your website. In a world where everything has to be immediate and on-demand, nothing’s more annoying than waiting for a page to load.
Google hates change. I know that might sound odd for a technology company, but at least when it comes to Google's search engine, it's absolutely true. When you make significant changes to your website, Google will typically punish you in the short term with reduced rankings.